SEO on your website before you do anything else. This is a MUST to start off with.
Some SEO you might need to do is Meta Tags, Headers, Relevant content, Keywords, Website speed and optimization, SSL certificate, Image alt tags, and other SEO content.
SEO stands for “search engine optimization.” It’s the act of expanding both the quality and amount of site traffic, just as an introduction to business, through non-paid (otherwise called “organic”) internet search results in Google, Bing, Yahoo, and other search engines. Even though this is the best way to get traffic to your business, it takes some time to achieve. We are not going to cover SEO in detail here, but your site needs to be SEO optimized before you go ahead and spend time advertising and marketing your business website.
Listing Your Business on The Major Search Engines Business Pages.
Enlisting your business with Google Places enables it to be discovered more effectively on Google searches and it appears on Google Maps. You should simply register your business, at that point get your business checked through their affirmation procedure, which should be possible either with a telephone call or letter in the mail. Yahoo also has a big database of businesses called Yahoo! Local. It’s free and is certainly worth the few minutes it takes to set up. Microsoft’s Bing has a similar service that’s easy to sign up for.
Social Media Is FREE, take advantage and use it for marketing your business.
Interacting with consumers on social media is an important marketing strategy for small businesses. Using social media helps you build brand awareness, increase your customer base, and connect with current customers. Some common social media sites include Facebook, Twitter, Instagram, LinkedIn, and Pinterest. Add links to your business website and have people like or share these links. You can get a huge amount of exposure by using social networks.
Use a BLOG to add articles and content on a regular basis to generate more potential traffic.
Adding articles about several different topics that are related to your business will keep people coming back to your business website. The more traffic you get to your website, the more authority you will receive from the major search engines, and the better standing you will achieve. The better standing you get the more chances you have of making that sale of your service or products for your business.
Add your business to online business directories.
Most online directories already have a lot of authority and can get your business found by potential customers quickly. When people do a search for the type of products you might offer or the services you could provide, your listing with these directories could also come up. This is a quick way to advertise your business online by getting a backlink to your existing business website and that potential sale.
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